Developing and Commercialising new knowledge.
This 12-month full-time Masters programme combines insights from marketing, strategy, project management and business process management with a focus on developing new products and services or improving production processes. In other words, ‘managing the process of developing and commercialising new products, new services and/or new knowledge by the firm’.
- Spoken languages:
- Italian, English
Hi everyone! My name is Chiara, I’m from Italy and I’m part of the Management of Innovation class of 2018-2019. Before starting at RSM I graduated in Business and Economics at the University of Bologna. I spent one semester in Florida during high school, attending a very international boarding school. I love playing volleyball and travelling. In addition to this, I enjoy helping other people, so if you have any questions regarding the master, studying and living in Rotterdam as a student, do not hesitate to contact me! I suggest posting your questions below so all prospective students can benefit from them, alternatively, you can send me a personal message. Best of luck, and I hope to see you around at RSM!